YouTube has long established itself as a platform with highly effective results in game promotion. Unlike the streaming format, YouTube videos have a prolonged effect – even after the actual campaign has ended, YouTube integrations continue to attract new players.
Here are the top-10 gaming creators who are delivering amazing results right now.
1. Sketch – youtube.com/@Sketchh
Country: USA
Games he plays: Roblox
Followers: 5M
Median ER: 0.24%
Average views: 485.6k
Top geo: USA (40%), United Kingdom (11.8%), Canada (6.2%)
Top demographics: males (22%) and females (21%) 18-24 y.o.
Elijah Peter Best (better known online as Sketch) is an American YouTuber who is known for playing a variety of Roblox experiences. He was a part of the now-disbanded group The Pals.
We recommend collaborating with Sketch to:
Platform games, Massively multiplayer online games, Casual, Indie, Survival, Battle royale, and Sandbox games.
2. Jacksepticeye – youtube.com/@jacksepticeye
Country: Ireland
Games he plays: Five Nights at Freddy's, Grand Theft Auto, God of War
Followers: 30.7M
Median ER: 0.34%
Average views: 2.2M
Top geo: US (43%), United Kingdom (11.6%)
Top demographics: males 18-24 y.o. (34%)
Sean McLoughlin a.k.a Jacksepticeye has a very diverse content. Besides gaming videos and streams, he also posts videos where he recaps life events, comments on TikToks and reacts to scary videos.
Brands collaborated with Jacksepticeye:
Nord VPN
We recommend collaborating with Jacksepticeye to:
Action games, FMSG brands for Gen Z males, Tech accessories, Indie games, Survival horrors.
3. Markiplier – youtube.com/@markiplier
Country: US
Games he plays: Five Nights at Freddy's
Followers: 36.6M
Median ER: 0.47%
Average views: 2.7M
Top geo: US (45.3%), United Kingdom (6.5%), Canada (5%)
Top demographics: males 18-24 y.o. (32%)
Mark Fischbach gained fame for his Markiplier channel make videos of him and his friends playing and commenting on video games – mostly Five Nights at Freddy's, but other scary games are included, too.
Brands collaborated with Markiplier:
Honkai Star Rail
We recommend collaborating with Markiplier to:
Indie games, Survival horrors, Simulation and Action games, VPN services.
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4. Flamingo (also known as AlbertsStuff) – youtube.com/@flamingo
Country: USA
Games he plays: Roblox
Followers: 12.6M
Median ER: 0.46%
Average views: 1.4M
Top geo: USA (42.4%), United Kingdom (8.9%), Canada (7.2%)
Top demographics: females (25%) and males (22%) 18-24 y.o.
Started playing Roblox in 2008 and launched his first YouTube in 2012, Flamingo who’s real name is Albert Aretz is one of the top-performing Roblox content creators right now. As his content is full of memes and hardcore phrases, collaboration with this creator is well to go for daring brands.
Brands collaborated with Flamingo:
Top Troops, Opera GX, Honkai Star Rail
We recommend collaborating with Flamingo to:
Online games, Tech accessories, VPN services, Multiplayer and Sandbox games.
5. TommyInnit – youtube.com/@TommyInnit
Country: United Kingdom
Games he plays: Minecraft
Followers: 14.8M
Median ER: 0.42%
Average views: 783k
Top geo: US (30.6%), United Kingdom (11.5%)
Top demographics: males (28%) and females (22%) 18-24 y.o.
Thomas Simons, better known as TommyInnit, is well known for his Minecraft gameplays and mods, including on the SkyWars PvP server. He’s also a Twitch streamer (7.4M followers).
Brands collaborated with TommyInnit:
Opera GX
We recommend collaborating with TommyInnit to:
Desktop applications, VPN services, Blockchain games, Online games, Tech accessories.
6. ItsFunneh – youtube.com/@ItsFunneh
Country: Canada
Games she plays: Minecraft, Roblox
Followers: 11.1M
Median ER: 0.27%
Average views: 1.3M
Top geo: US (47.8%), Philippines (8.9%), United Kingdom (8%)
Top demographics: females 18-24 y.o. (30%)
Kat, who’s better known as ItsFunneh, creates amusing roleplay, adventure, mini-game and challenge videos from the games Minecraft and Roblox. She and her siblings have the gaming group The Krew.
Brands collaborated with ItsFunneh:
LEGO Fortnite, Elfcosmetics
We recommend collaborating with ItsFunneh to:
Tech and home accessories, Entertainment, Beauty brands, Sandbox and Platform games.
7. KreekCraft – youtube.com/@KreekCraft
Country: US
Games he plays: Roblox
Followers: 9.5M
Median ER: 0.27%
Average views: 692k
Top geo: US (32%), United Kingdon (9%)
Top demographics: males 18-24 y.o. (23%) and males 25-34 (20%)
Video creator and streamer Forrest Waldron, better known as KreekCraft, was named as one of 10 breakout gaming creators on YouTube in 2020, but still is very active on his influencer career.
Brands collaborated with KreekCraft:
War Thunder, Freshcut, Top Troops, Kung Fu Panda 4, Lego Fortnite
We recommend collaborating with KreekCraft to:
VPN services, Tech accessories, Entertainment, RPGs, Multiplayer and Sandbox games.
8. Mithzan – youtube.com/@Mithzan
Country: US
Games he plays: Minecraft, Runescape, Among Us, A Way Out.
Followers: 781k
Median ER: 3.18%
Average views: 390k
Top geo: US (69%)
Top demographics: females (31%) and males (25%) 18-24 y.o.
One of the top-performers on YouTube gaming right now, Mithzan is well known for his "Ask Death" web series and streams. He posts videos every day.
We recommend collaborating with Mithzan to:
MMORPGs, Action and Platform games.
9. Lana's Life – youtube.com/@Lanaslifeee
Country: US
Games she plays: Roblox
Followers: 4.2M
Median ER: 1.28%
Average views: 1M
Top geo: US (33%), United Kingdon (9.5%), Philippines (7%)
Top demographics: females 18-24 y.o. (37%)
Better known for her TikTok account (5.6M followers), Lana Rae is one of the most trending Roblox creators right now. She’s famous for the comedic content about her gaming addiction and Roblox roleplays.
Brands collaborated with Lana's Life:
Eggy Party, Elfcosmetics, Amika, Meta Quest 3 VR Headset, Life Makeover, Freshcut, Honkai Star Rail, Skechers, Garfield movie
We recommend collaborating with Lana's Life to:
Entertainment, Movies, Beauty brands, VPN services, Multiplayer and Sandbox games
10. PrestonPlayz – youtube.com/@PrestonPlayz
Country: USA
Games he plays: Fortnite, Minecraft, Among Us
Followers: 15.6M
Median ER: 0.15%
Average views: 1.4M
Top geo: USA (41%), Philippines (11.6%), United Kingdom (8.4%)
Top demographics: females (20%) and males (19%) 18-24 y.o.
Preston Arsement, better known for his channels TBNRfrags, Preston, PrestonGamez, and PrestonPlayz, has more than 36M total followers. He launched his first channel in 2010 and still gets millions of views on his videos and streams.
Brands collaborated with PrestonPlayz:
Nickelodeon, Samsung Galaxy and PUBG MOBILE, AFK Journey
We recommend collaborating with PrestonPlayz to:
RPG games, Survival, Battle royale, and Sandbox games, VPN services, FMSG brands for Gen Z, Tech accessories.
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